Also known as Automated Digital Sales. Online sales requiring very little, if any, human intervention. Products and services sold through ADS (i.e., marketplaces and e-commerce) can be selected, deployed, and managed with relative ease by end users. Research by The 2112 Group reveals that automated digital sales are no longer just for consumers; this sales channel is gaining momentum in the B2B market across a variety of product segments, including technology.
- Vendors Adopting Digital Sales Face a First-Mover Disadvantage
- The 2112 Group Releases New Report: ‘Strategies for Engaging Automated Digital Sales Channels’
- Strategies for Engaging Automated Digital Sales Channels
- ‘The Amazon Effect’ Is Coming to the Channel