Podcast: Delighting Customers
POD2112: Samsung’s Kevin Gilroy on Delighting Customers
The days of selling technology on features are over. Customers – particularly Millennials – want a superior experience with their technology; they want to enjoy their technology tools and use them to produce greater value. The goal of technology vendors is delighting customers and keeping them in a euphoric state through the product use lifecycle. Kevin Gilroy, executive vice president of Samsung Electronics, knows a thing or two about building the right solutions for their market, simplifying complex systems and delighting customers to keep them engaged. Gilroy shares his insights and approaches to delighting customers.
Executive Vice President, Samsung
CEO & Chief Analyst, The 2112 Group